Principles of Entrepreneurship class, Extra credit case study

Principles of Entrepreneurship class, Extra credit - Case Study Example s market segment based on their discretionary incomes (pertaining to the young professionals which constitute a significant portion of 40% of the target market segment). Some financial data can also be obtained on the rest of the target market, which are the college students (40%) and the local music scene enthusiasts (20%) on how much they can spend on some of these discretionary entertainment expenditures, which can evaporate if there is a recession. The business environment section of this case study is too brief and gives only a very cursory approach to the whole entrepreneurial venture. Perhaps more information should be a necessity of the project proponents, especially if they intend to raise venture capital or will likely borrow additional working capital from commercial banks. All additional information should be a plus, since it would show they had done their homework and in turn will convince potential investors in the future. An example is actual population figures that comprise the so-called younger generations and their percentage to the entire local population. Another example will be a more detailed copy of the revitalization plans of the city, which can affect traffic routes and congestion or availability of parking areas. Zoning regulations also need to be looked into, so as to determine the most favorable location for the new bar. What is its competitive advantage? The only combined bar, music venue and specialty liquor lounge within the area. The closest competitor is the Sub-Zero Bar, which incidentally also offers vodka, similar to the Noiz Vodka Bar in terms of its specialization in the liquor industry as the main form of client offering. However, this type of competitive advantage supposedly enjoyed by the Noiz Vodka Bar once it opens is something that is not easily defensible, as any other local bar within its immediate vicinity can change their strategy and also offer a similar type of packaging of products and services for their

Ethics in Conducting Research Paper Example | Topics and Well Written Essays - 2000 words

Ethics in Conducting - Research Paper Example The term ethics simply referred to the behaviour and moral conducts of any person. Generally, when the people talk about ethics, everyone think that, differentiation between the right and wrong is called ethics. This definition is right up to some level, but it does not include other necessary elements those are necessary to fulfil the ethical requirements. If you are going to write any of the literature review or any other research paper, then there are many ethical requirements that should be considered for quality paper. For better understanding, some of the necessary elements for conducting ethical research are mentioned below separately. Originality of the material is the main element of any research paper. For this purpose, the main ethical requirement is that, your material should be original and based upon on your own research and work. You are not allowed to use the technique of plagiarism in your research work. The term plagiarism is generally referred to the situation of taking the credit of some other’s work. For example, you want to address the audience through your research paper, but you use the information that is based on some other’s work, then this act is treated unethical by every mean. You are not allowed to use the technique of copy and paste with your work. That does not mean that you cannot refer to someone else work. You can use other’s work to gain the ideas or improving your own work. In some research papers, you are also not allowed to copy the ideas of others, but it is only in some extreme cases. As it is mentioned above that the research papers are referred to valid source of information. So â€Å"honesty† is also treated as a major element of ethical factors. For example, you are going to make a research paper on some scientific research then you must ensure that you are honest gathering all scientific information